Web Definition: Business Cards
Business cards are shared during formal introductions as a convenience & a memory aid. A business card typically includes the givers name, company affiliation & contact information such as street addresses, telephone number and/or e-mail addresses. A professional business card will often include one or more aspects of striking visual design. Business cards are frequently used during sales calls to provide potential customers with a means to contact the business or representative of the business. Business cards evolved from a fusion of traditional trade cards & visiting cards. Visiting cards first appeared in China in the 15th century & in Europe in the 17th century. The footmen of aristocrats & of royalty would deliver these first European visiting cards to the servants of their prospective hosts solemnly introducing their arrival. Visiting cards became an indispensable tool of etiquette, with sophisticated rules governing their use. The aristocracies of North America & the rest of Europe adopted the practice from French & English etiquette.
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